Wednesday, July 13, 2011

Netflix

I hope Netflix has hired a good PR agency because they are going to need it. I think it is ridiculous that they are going to practically double the price of the plan we are on right now. That’s an extra $72 a year. We will be dropping the unlimited DVDs portion of our plan at the very least when the change goes into effect.

They are going to lose a ton of customers, but maybe they are optimistic. I just hope that the person that decided on the pricing when the streaming option first became available is fired. Isn’t it Business 101 that you charge your customers enough to cover your overhead and make a profit? We all learned from the Michael Scott Paper Company that not doing so will only lead to failure. I understand that they need to charge more to cover their expenses, but shouldn’t they have thought about that a year ago? Were there no excel spreadsheets and formulas brought out in their meetings to figure out what price they should be charging? I kind of feel sorry for them. They made a huge mistake and now they will be paying for it for a long time. I have enjoyed being a customer of theirs for over a year, but I can’t appreciate poor planning and poor decision making.

3 comments:

Lonely said...

My family has Netflix, and my mom was just talking about this last night. She thinks it's ridiculous, and we're going to drop the DVD part of it too and just watch the movies on the Wii part of Netflix. They will definitely lose plenty of customers over this.

Mary and Jake said...

I heard about this. We only have the instant streaming and luckily canceled our dvd subscription a few months ago. I think the whole thing is ridiculous too!

Jenny Ricks said...

Agreed! If they want people to move toward the streaming side of things then they need to offer better/newer movies! I think we might just cancel all together...